Case Study Details

Challenge

A local bathroom remodeling franchise was looking for a way to drive service appointments consistently each month. They needed to be able to track and measure each opportunity provided so that they could optimize their revenue.

Solution

Proven Performance Media worked with the client to provide them a media solution with the leading local media partner in the market. The marketing strategy was designed to scale with the client's business and optimize their peak seasonal months.

Results

The client received about 50 inbound valid service appointment opportunities per month. The transparency of the process also allowed the client to evaluate their sales process and identify areas for conversion optimization. The parent company of the franchise has scaled the program nationally due to the continued and repeated successes they have seen in all of their markets.